Creative Frontend Developer
Frontend developer since 2009. I lead teams, ship polished products, and build systems that hold up under pressure. Creative by instinct, technical by discipline — with a bias for getting things done properly.
Selected brand experience
I've been building for the web since 2009 — across ecommerce, brand campaigns, product builds, and everything in between.
I care about the craft, the system behind it, and the people doing the work. I like getting in a room with a team, asking the right questions, and making something good happen.
Strong on visual detail. Stronger on delivery.
Based in Tunbridge Wells, UK. Available for in-house or hybrid Dev Lead roles.
Design-to-code with intent. Motion, typography, and interaction that earns its place — not decoration for decoration's sake.
Clean environments. Strong version control. Deployment pipelines that support the team instead of slowing it down.
I use AI where it makes things better. Not as a crutch — as a tool with judgment behind it. Experience first, augmentation second.
It's how work stays calm. Frontend should be a foundation — not a liability.
Documentation, structure, and naming that the next developer can actually work with.
Dev, staging, production — set up properly from day one. No cowboy deploys.
Meaningful commits, sensible branching, PRs that are worth reviewing.
Deployment workflows that don't create drama. Predictable, repeatable, calm.
Motion that supports the story. 3D that earns its place. I'm interested in depth, dimension, and interaction that feels considered — not decorative.
I'm open to the right in-house or hybrid Dev Lead opportunity. If you're building something serious, I'd like to hear about it.
Tunbridge Wells, UK